Tag: unisex fashion

  • Unisex fashion branding as an experiment?- my thought process on finding a topic

    Last semester, I was able to research into many aspects of unisex and gender-neutral design within different design sectors while specifically focussing on the fashion industry and branding. I gained a lot of insight on significant factors to consider before developing a corporate identity and what external obstacles as well as internal strategic decisions need […]

  • Unisex/ gender-neutral clothing companies – a comparative analysis

    NOTE: Before we start, in order to not confuse the terms, I’d like to clarify that the English word for “corporate design”, when referring to the 4 elements of a corporate identity, is called “corporate identity”. Therefore, the English word “corporate identity” is the German word for “Corporate Design” and will be used throughout this […]

  • But what exactly is meant by unisex?

    Before we go into what unisex entails and how to define the word, it is important that we pinpoint the constructs that lead up to the term. Unisex and unisex fashion plays with the cultural concepts of gender and society and how gender boundaries are perceived, so therefore when we start from a broader perspective, the […]